Shared Universe 

The Asaniverse is a Shared Universe

A shared universe or shared world is a set of creative works where more than one writer (or other artist) independently contributes a work that can stand alone but fits into the joint development of the storyline, characters, or world of the overall project. It is common in genres like science fiction.

It differs from collaborative writing where multiple artists are working together on the same work and from crossovers where the works and characters are independent except for a single meeting. The term shared universe is also used within comics to reflect the overall milieu created by the comic book publisher in which characters, events.â€

Wikipedia 

When Joss Whedon’s The Avengers hulk-smashed the box office in 2012, studio execs all over the world suddenly took an interest in long interconnecting universes on the big screen.

Post-credits stings, cameos, and crossovers are the new currency in Hollywood, and every studio wants to get involved. Now, rival cinematic universes in the works, all vying for a way into the wallets of the world. is intense and growing as new players continue to try an board the shared universe bandwagon pioneered by the Marvel Cinematic Universe (MCU) by developing the most viable print projects to adapt to film. 

Investors flock to content creators vying to be the next cinematic universe, some based on existing properties with established fanbases, Sony and DMG Entertainment‘s deal for Valiant Entertainment’s Valiant Universe; some new creations by established creators, Netflix’s and Mark Millar’s, MIllarworld; Bill Jemas’, Axel Alonso’s, Jon F. Miller’s and James Murdoch’s Artists, Writers & Artisans (AWA) Comics; Tze Chun‘s TKO Studios‘ with new series by Garth Ennis, Roxane Gay, Jeff Lemire, etc. etc; some with existing characters, but without a currently viable market, Paramount’s & SP Media Group’s (SPNG) recent purchase of the Atlas Comics’ line up, featuring characters that haven’t been published in decades, etc. etc.

While the idea that any comic publisher could be “the next Marvel†or any new Cinematic Universe, the next MCU is as unlikely as a plan for an interrelated series of films focusing exclusively on superhero-driven entertainment, starting with a film adaptation of a second tier comic book character, completely unknown to the general public, starring a once promising actor who’d fallen into drug and alcohol addiction, given to a director as his fourth film, with double the budget of his last film and more the his first three combined, being the flashpoint of a industry redefining success, the MCU’s multi billion dollar success ensures investors will keep trying to crack the code. 

Asani Entertainment is focused on creating high quality branded, character based, original content, primarily centered on a new shared fantasy universe, The Asaniverse, populated by a robust and diverse cast reflective of actual society that will both resonate with today’s audiences and translate across mediums.